Graphic Poster Video Tutorial ✶

WHAT IS A GRAPHIC POSTER?

A graphic poster is a visual communication tool that combines graphic design elements, imagery, and text to convey a specific message or promote an idea, event, product, or service. It typically features a visually compelling layout, utilizing colors, typography, and images to capture the viewer's attention and effectively convey information. 

WHY IS IT IMPORTANT?

Graphic posters are often used in advertising, marketing, and public awareness campaigns, as well as for artistic and decorative purposes. 

WHAT IS THE GOAL?

The goal is to create a visually appealing and impactful composition that communicates a message clearly and memorably, making it a powerful medium for conveying information and influencing viewer perceptions.

EXAMPLES

STEP BY STEP TUTORIAL

1. Choose a photo of your selection to put as the background of your poster. You may do this by clicking the Upload button on the left side of the screen and choose your picture from the Files tab. As for the muse, it doesn’t have to be specifically the same one used here. It could be anyone you think that fits best in mind.

2. Click “Edit Image” located just above in the white taskbar. Click Duotone once the tab opens and pick Cherry as the prime color for the image. There, you can adjust the highlights and shadows of the image to the colors of your liking. Personally, I picked blue as my prime color for the image in the background. The contrast was adjusted to 50 for a pop of color.

3. Once done, we can move on with the text. Click the Text button from the same tab to your left side. Click “Add textbox” and the textbox should appear right in front of your work. Put in your desired title for the poster’s header. I wrote “Cosign” as the title and main focal point of the poster.m with the bright red orange color. Go to the Effects tab just above and click Lift, adjust to 50 to emphasize the text. The font used was Sloop Script Pro which can be found through the use of the search bar, adjust the text into the right size and align it to the middle.

4. We can now move on to the subheading texts. For sub headers, we may choose another font to differentiate the sub headers from the header itself. The font used for the sub headers was League Spartan with a few adjustments to the letter and line spacing. As for me, I put the respective artists that was featured for this album teaser poster just right below the header text. The dates and other details goes to the lower right side just below the header.

5. You may utilize the Elements button in the left tab to add shapes or variety of elements to your work. Type in the search bar the element that you want to add in your work. As for me, I typed “Twinkle” to look for a star-shaped element to add to my work. Used the same red-orange color to align it with the header and sub headers text.

6. As for the lower half parts of the poster, we may also add bodies of texts. I pasted the lyrics of the song with the same color and added stars in between spaces so it doesn’t look as empty.

7. I put the featured songs of this album in the lower middle part in Navy Blue to occupy more space using the font Anaphora. You can put anything for this part, even filler texts if you don’t have anything in mind. Adjust line and letter spacing to your liking.

8. Same tactic, I pasted lyrics from the same song in White. I decided to put this just in the top right corner of the poster.

9. Lock the image in the background to avoid moving it unintentionally.

10. Group the texts together to compile it.

11. Utilize the Elements section again to search through the searchbar for Gradients. I chose one that I could pick which colors to use for that element and picked the same color of red-orange again. Adjust the transparency to 50%. Put this behind your grouped texts.

12. Elements section again, search for Textures. I picked the one with white dots and measured the Transparency from the white taskbar above to only 16%. You may put this texture behind the layer of your grouped texts, above the gradient layer.

FINAL PRODUCT

STEP BY STEP VIDEO